In the early 80s, Erminia, Generoso and Roberto Di Meo acquired the historical estate from their parents Vittorio and Alessandrina, located in the province of Avellino, in the area of Salza Irpina. The estate, a beautiful 18th-century farmhouse that was once a hunting lodge of the Caracciolo Prince, is surrounded by mild and breezy hillsides.
The goal of the three brothers was to produce wines from the most widespread native varieties in Irpinia, like Fiano, Greco, Aglianico and Coda di volpe, and promote the value of cultural and regional traditions.
So, they decided to plant vineyards and, in
1986 they started producing the first set of wines of the family:
this is the moment that winery Di Meo was born.
While the Irpinia wine underwent a period of strong growth, with the important accreditation of the DOCG Fiano di Avellino, Greco di Tufo and Taurasi and the growth of a significant quality wine sector, the oenological project of the Di Meos Brothers evolved very quickly: besides the production of wines in the best areas of the province, they started the production of liquors, spirits and other food irpinian products as well, and in a few years the company was definitely set up as one of the most prestigious production companies in the region.
Today the company is run by Roberto, Oenologist, Winemaker and Sales Manager, and by Generoso, promoter of “Di Meo Vini ad Arte”, a project to enhance and spread worldwide the cultural heritage of Irpinia and Campania: after all, like wine, this is a way to celebrate the family link with the territory and offer its history to contemporary taste.
Azienda Agricola Di Meo, located 15 km east of Avellino, sits between the Picentini Mountains and Partenio, in the heart of Irpinia, between the little villages of Salza Irpina and Parolise.
The property covers an area of about 25 hectares, most of which cultivated with vineyards, and comprises the old Hunting Lodge,
now a luxurious country residence, where corporate and private events are held. It also houses the administrative offices,
and the cellars where the wines and liqueurs are made and stored.
Hills, mountains and high plateaux, streams, lakes and rivers: the Irpinian landscape is exceptionally varied, rich in archaeological sites, animal reserves, medieval villages, castles, churches, abbeys and monuments, all telling thousands of years of history...
... But Irpinia is also, and above all, a long-standing home to wine, with a highly composite ampelographic heritage, in which the prevailing varietals are Aglianico, Fiano and Greco.
Only native grape varieties are grown on the Di Meo estate and the family vineyards are situated in the best-suited areas of Irpinia, in the three areas of Irpinia’s DOCG wines: Fiano di Avellino, Greco di Tufo and Taurasi.
Area DOCG Fiano
Area DOCG Taurasi
Area DOCG Greco
We currently produce 15 labels, divided into two ranges of wines: Tradition and Time.
The first is a Classic Range, comprising the single-grape wines that symbolise Irpinia: essential and well-rounded, they are an immediate expression of the terroir and the vintage. The Tempo Range, on the other hand, is made up of The Reserves, an open, on-going challenge of the ageing potential, mainly of Fiano and the other native varietals that have made this are internationally famous.
The wines are flanked by a limited production of Single-Grape Grappas (Fiano, Greco and Aglianico); and the range is completed by a Brandy, which ages for 25 years, and two traditional family Liqueurs: “Ratafià di Nonna Erminia”, a refined blend of herbs and Aglianico, and “Schiaccianoci”, an original revisitation of the famous Nocino walnut liqueur.
astly, inspired by wine and its evocative strength, is Profumo DiVino: a sweet yet fresh room fragrance which fills the air with reminiscences of Concord grapes, forest fruits and sugared-almonds.
Born from an idea of the Di Meo brothers, with the aim of promoting the diffusion and, often, the rediscovery of the international artistic and cultural heritage, the Calendar is a unique editorial project, which avails itself of the collaboration of artists, art critics, institutions and partners of great importance.
The first Di Meo Calendar was created in 2003 in Salza Irpina; the following year it was Capodimonte at the center of the project, while starting from 2005 a special "Grand tour" began, through the capitals of the world, in search of places and stories intertwined with Naples and its traditions.
Every year the Calendar returns the essence of historical places through very suggestive images.
Some of the cities told by the Di Meo Calendar there are:
Madrid, Marrakech, London, Moscow, Berlin and New York.
Starting from 2013, the association "Di Meo Vini ad Arte" has established an artistic association with the Florentine photographer Massimo Listri, internationally recognized as a master of photography of Art, Architecture and Interior. The collaboration has given life to extraordinary works, realized in the most beautiful buildings of the European capitals.
The presentation of the Calendar always coincides with an exclusive party in extraordinary locations (museums, noble buildings, embassies ... and even airports!): The latest Di Meo Calendar “Napoli - Torino: capitali si nasce” was presented in October at the Royal Palace of Venaria in Turin. “Napoli Firenze: Re-naissance”, for the restrictions due to the pandemic, it was presented in November with a video made with the collaboration of the actor Alessandro Preziosi.
In 2017 the Italian Chamber of Deputies give to Generoso Di Meo the Awards
"PREMIO VINO, ARTE E TRADIZIONE”.